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Spotify Now Available On Virgin Media TiVo Service

Virgin Media announced today that music streaming software Spotify is now available on TiVo, allowing TiVo-owning Spotify-Premium subscribing users to play unlimited music through their TV’s.

The App, which can be found in the apps and games section of the TiVo service, will let you stream music from Spotify’s 16 million strong music library. Users will be able to browse playlist, albums, artists all from the comfort of the TiVo remote.

New Virgin customers who buy the broadband and tv packages are going to be offered free subscriptions to the service for 3 and 6 months respectively.

“The world of digital entertainment is continually changing,” said Cindy Rose, executive director of digital entertainment at Virgin Media.

“Our goal is to deliver a truly unique experience for our customers and we’re really excited about bringing Spotify to our TiVo service as part of our ongoing initiatives to develop the platform further with new features, applications and content.”

Virgin has also promised that there’s plenty more to come, as it is “in discussion” with other content providers too.

Spotify announced last week that it had added 500,000 paying subscribers in the last two months. The big surge in its growth can be partially attributed to its US roll out and a deep partnership with Facebook – whereby all new Spotify users must have an account with the social network first.

In a press conference today, Spotify will launch a new apps service, in a bid to differentiate Spotify from other digital music offerings, such as Amazon and Apple.

The ‘apps’ would allow music magazines, for instance, to launch a channel on Spotify, so that users could read album reviews while listening to the latest songs.

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