Spotify and Virgin Media deal confirmed – Music Streaming for TiVo Boxes
Virgin Media has finally secured a deal with music streaming giant Spotify to secure music streaming for their broadband, mobile and digital TV customers.
Precise price plans haven’t yet been announced, but Virgin Media have confirmed that both existing Spotify plans (Unlimited, £4.99 p/m, Premium, £9.99 p/m) will be available for customers using their services.
The main purpose of the deal is to provide music streaming to Virgin Media digital TV subscribers. This is likely to happen by means of a dedicated Spotify app will will be downloadable on the new TiVo set-top boxes.
Virgin aim to provide existing customers with the Spotify package at either cut prices or bundled with TV, broadband or mobile phone packages. Within the coming months there will be a signup window made available for existing Virgin Media customers, when they will be able to add the Spotify service to their Virgin bill. If you already have a Spotify subscription but then sign yourself up to Virgin Media broadband, you’ll be able to take advantage of “new deals”, says the company.
If you’re not familiar with the Virgin Media TiVo box, check out a couple of our previous articles on it below.
We’ll be bringing you more information on Virgin Media with Spotify, including prices, so stay tuned!
Spotify on your set-top box sounds like a great idea, doesn’t it? Let us know what you think by adding a comment to this page below!
Via: Virgin Media
[spoiler]Virgin Media agrees exclusive and groundbreaking partnership with Spotify
Virgin Media (NASDAQ: VMED) (LSE: VMED) today announced an exclusive agreement with digital music service Spotify that will make Virgin Media the only digital entertainment provider in the UK to offer the music platform across multiple services*. Making listening to and finding new music fantastically easy, worry-free and more affordable for Virgin Media customers, the pioneering partnership will see Spotify’s massive catalogue of over 13 million tracks available to customers however they choose, be it online, on the move through their mobiles, or in the living room through their TVs.
Virgin Media’s groundbreaking agreement with Spotify will mean over 4 million fibre optic broadband customers will have the option to access music online in a safe, legal way for the whole family whenever they want. Virgin Media will also be the only digital entertainment provider in the UK to integrate Spotify into its TV offering through its cutting-edge ‘connected’ TV service powered by TiVo, as well as being able to provide a bundled solution for customers with Virgin Mobiles.
Due to launch in the coming months, Virgin Media will be making Spotify available to both new and existing customers through a range of special offers. This will include both Spotify Unlimited, which will give customers unlimited access to Spotify’s full library of music, ad-free, on their computers, and Spotify Premium, which adds the ability to enjoy the complete Spotify library on the move through mobile devices. Customers choosing Spotify through Virgin Media will also benefit from exclusive features and content, as well as be eligible for special promotions.
Jon James, executive director of broadband at Virgin Media, said: “We are delighted to have united the Virgin Media brand with the world’s best music service. Spotify will help our customers to fill their world with music, whether it’s at home or on the go, and provide a unique way to get even more out of Virgin Media’s leading digital services.”
Andreas Liffgarden, director of business development at Spotify, added: “By teaming up with Virgin Media we’re giving millions more people across the UK the chance to enjoy all the world’s music at their fingertips, however they choose to listen to it – be that on their computer, mobile, and for the first time through their TV.”
Retaining the flexibility and freedom of Spotify’s existing online and mobile services, Virgin Media customers will be able to seamlessly create playlists from millions of tracks, share songs or playlists with friends instantly through social networks such as Twitter and Facebook, as well as explore new music whenever they choose to. Virgin Media customers enjoying Virgin Media TV powered by TiVo®, the UK’s first next-generation ‘connected’ TV service, will be able to enjoy their Spotify service through a jointly developed app for subscribers.
Existing Virgin Media customers will get the first opportunity to take advantage of this exciting partnership with special offers and an exclusive sign-up window. Existing Spotify users that are currently, or become, Virgin Media broadband customers will be able to keep their existing accounts and still take advantage of bundled offers.
Virgin Media already offers a chart-busting library of thousands of music videos on its pioneering TV On Demand service, receiving hundreds of thousands of views each week. The company also unveiled a similar online video service in 2010 as well as a music track download service on the Virgin Media mobile portal. Virgin Media is also in discussion with other entertainment and content providers as part of its ongoing strategy to provide the most complete entertainment experience for its customers.
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