Google Confirms Wireless Service At MWC
It’s never really been discussed by Google when the tech giant may or may not enter the mobile network – rumors and speculation aside the company has been pretty coy about whether they would in fact provide a service themselves. However a recent announcement at the Mobile World Congress says that the time for a Google mobile network, at least in the US, is drawing near.
Google’s Senior Vice President Sundar Pichai took the stage and delivered a speech outlining how Google would explode onto the network providing scene. The company is at first to trial a limited usage and limited scale service which focuses on bringing new innovations to a wider audience.
The plan doesn’t mean Google will tour the continental United States building their own broadcast towers – instead a Google MVNO, a system which uses current infrastructure to get signals out, will appear, and customers will be able to get on board.
The idea is to seamlessly integrate wireless internet and traditional mobile phone signals tech and software, with Sundar Pichai saying that the company would go ahead and take inspiration from their own ‘ecosystem’ approach with Android. here’s what he had to say.
“The core of Android and everything we do is to take an ecosystem approach and [a network would have] the same attributes. We have always tried to push the boundary with the innovations in hardware and software,”
“We want to experiment along those lines. We don’t intend to be a network operator at scale. We are actually working with carrier partners. Will announce something in the coming months.”
-Sundar Pichai, Google Senior VP
What a lot of people are asking is if Google’s wireless internet and cellular internet services will cost less money, or provide consumers any advantages on the financial side. But Pichai was quick to dispel any misconceptions about the nature of the project – users may as well call themselves beta testers for a new combined networking system – “We are thinking about how WiFi and cell networks work together and how to make that seamless.” Pichai said.
So, expect something a little different, possibly revolutionary coming out of Google’s latest project – it’s not just a competitor to the current service providers in the US, it’s more of an effort to get people using new ideas and software designs in their everyday lives.
Expect more on this topic in the coming months – we’ll stay on the pulse and make sure to notify you of exactly how Google plans to merge the existing networking technologies at their disposal soon.